As new Digital Art Platforms changed the art industry allowing artist to exhibit their work followed by all elements that are required upon creating, sharing and selling. Digital platforms are no longer just traditional galleries; they allow artists to connect directly with viewers from all over the world, often without an intermediary. These platforms include everything from NFT marketplaces such as OpenSea and SuperRare to a new breed of collaborative creative spaces where artists can work in interactive or immersive mediums.
Digital art platforms becomes the first choice of references for artists, as it gives you more options. Before these tools, if an artist had difficulty finding a gallery to show their work, the universe of virtual galleries and marketplaces did not exist. At some platforms the artist uploads art for free, or at a cost next to nothing. The influx of this accessibility has democratized the art world, and allows voices from all walks of life or emerging artists to find an audience without needing old-fashioned gatekeepers.
NFTs(e.g. non-fungible tokens) are key components behind the growth of digital art platforms NFTs give artists a way to create limited edition, traceable digital assets that can be sold or traded in the market. That has created a whole new line of income opportunities for artists and collectors, they now are able to sell their digital creations as part of an economy that affords value the same way physical art does. Technology — The rise in popularity of NFTs have turned digital platforms like OpenSea, Rarible and Foundation into household names for collectors within the art world. Artists can then mint their digital art as NFTs, enabling them to secure ownership and set permissions for how that piece of work may be used.
Beyond NFTs, new digital platforms push the boundaries of what art there is to sell on blockchains Interactive and Generative art — this is a big trend, with platforms like Art Blocks right at the forefront. Art Blocks is a platform for artists to develop generative art pieces that operate based on algorithms and can be generated into one-of-a-kind artwork when the user interacts with them. On other platforms such as Zora, artists can work together to create media and share their art with others.
AR and VR are also critical components of new digital art platforms. This technology gives artists the ability to craft experiences that can be enjoyed from any place. Spatial and Mozilla Hubs have created platforms where artists can build their own galleries in VR for users to be able to see it in 3D space. This was especially big during the COVID-19 year, when all humans went surfing for new ways to enjoy art from their living rooms.
Additionally, collectors also reap the advantages of digital art platforms. Until now, With traditional art collectors would have to actually go there — galleries and auction houses of course. Whereas on traditional venues you have to physically go and have the chance of a life time at viewing/purchasing art, digital platforms give collectors fisrt-worldist access from anywhere at anytime. This convenience in purchasing warrants the rapid rise of digital art sales, thereby making collectors less skeptical about their purchase.
This is one of the issues digital art platforms are working through related to copyright and ownership. The authenticity of the work is also hard to ensure because digital art can be easily duplicated, and creators may not receive their deserved credit/payment. But, the introduction of blockchain technology to NFT platforms have solved this issue by giving artists a chance to create ownership records that can be confirmed. This will keep the right of an artist safe and give assurance to buyers about the realness in artwork.
Moreover, NFTs are also massively environmentally unfriendly due to the energy and computing power it takes to mint these tokens. To combat the issue, specific platforms are working to create and trade NFTs more energy-efficiently e.g., transitioning from a proof-of-work consensus protocol to others like Proof of Stake.
Digital art platforms have an exciting future, and anticipations are that further developments will continue to make it easier for artists of all types to create and distribute their work. Enhancements in technology will likely see the trajectories of digital art and fields including artificial intelligence, machine learning, as well as biofeedback cross paths more often than ever before allowing artists to redefine creative boundaries.
In conclusion, with the surge of new digital art platforms serving as a bridge to democratize an one-per-fetch-art-world and bring artists from any background into a cosmopolitan audience and open up original ways for collectors to consuming even investing in contemporary arts. Using the power of NFTs, AR, VR and collaborative digital spaces, these platforms are now revolutionizing art space to allow for new kinds of creative expression.
